Marshall
McLuhan is widely regarded as the originator of media theory. In his
well known 1964 chief work Understanding
Media
McLuhan argues that
“all media exist to invest our lives with artificial perceptions
and arbitrary values” (McLuhan 199). Even though Henry David
Thoreau died more than a century before the publication of
Understanding
Media,
and the media landscape of the pre-Civil War era can hardly be
compared to its post-World War II equivalent, it is safe to say that
he would have been a determined advocator of McLuhan's statement.
In
his autobiographical book Walden,
Thoreau appears as a fierce critic of what his contemporaries
consider news, which in his mind is nothing but gossip and lacks
genuine news value (Thoreau 91). Moreover, he condemns the tendency
to accept any kind of deception as true, “while reality is
fabulous.” (Thoreau 94). In accordance with transcendentalism,
Thoreau endorses the return to nature and “perpetual instilling and
drenching of the reality that surrounds us” in order to grasp the
sublimity of life. (Thoreau 94). It is therefore certain that Thoreau,
if he lived nowadays, would despise not only every kind of technical
innovations, but especially those that haven driven society farther
away from nature and its virtues. In his mind, every new technology,
be it radio, telephone or television, would only contribute to
distraction from the actual matter of concern, or would enhance that,
as Thoreau himself puts it in Walden,
“our vision does not penetrate the surface of things.” (Thoreau
94). It is more than doubtful that Thoreau had the ability to cope
with said inventions, and therefore it is obvious that the internet
would imply a complete overload for him. The internet is omnipresent
and offers an infinite amount of information rushing through ever
increasing numbers of communication channels, distracting not only
at home but also and especially outdoors. The triumphant advance of
the smartphone makes more and more people look into a phone instead
of their surroundings. Thoreau criticizes that in his time, people
merely saw their environment but did not see beyond. Today, we don't
see anything anymore except digital pixels aligned to random words
and images. But it does not end there. Not only adults have lost
touch to what Thoreau loves dearly—although it occurs in a new
dimension now, this has been the case for centuries even before
Thoreau's time. Something that might utterly devastate him is that
even children, whom he attributes to “play life, discern its true
law and relations more clearly than men” (Thoreau 94) are at risk
of losing their imagination, mental capacity and impartiality since
they grow up sitting in front of various screens instead of playing
outside and experiencing their surroundings.
To
say that Thoreau would be confused by what we call technical
improvements would be an enormous understatement. The modern world
depicts the exact opposite of what he cherishes in Walden.
People have estranged themselves from nature much further than any
transcendentalist could have ever imagined, and this development
keeps on gaining momentum. This world irritated Thoreau in the
nineteenth century – what it would do to him in its present state
is unthinkable.
McLuhan, Marshall. Understanding Media: The Extensions of Man. 2. ed. New York: New American Library, 1964. Print. Mentor Book. - New York, NY, 1948- 2765.
Thoreau, Henry David, and Jeffrey S Cramer. Walden. New Haven, Conn.; London: Yale University Press, 2004. Print.
No comments:
Post a Comment